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TRANSFORMATIVE UX DESIGN LEADERSHIP

Who: Leor Wolins

As a User Experience Director of Design I am dedicated to shaping meaningful user interactions through design acumen, psychological insight, and strategic foresight. With over 18 years of experience, I am a progressive and methodical leader passionate about driving design excellence and nurturing talent. My empathetic and innovative leadership empowers designers to surpass expectations, leveraging expertise in research, architecture, and interaction design to craft seamless user experiences. I align business goals with user needs for impactful outcomes, staying at the forefront of industry advancements to consistently push boundaries and solve complex problems with elegant solutions that exceed user expectations.

What: My Role

I lead the design team, guiding strategic direction, spearheading user research, and ...

Home: About
Leadership Values: 9 Proven Principles for Guiding Teams, Shaping Strategy, and Driving Impact

Effective leadership isn’t about controlling every detail—it’s about creating a clear vision, empowering the right people, and achieving meaningful outcomes. These 9 principles reflect how I lead teams, craft strategy, and maintain focused execution to ensure every effort supports long-term success.

Solve the Right Problem

Great solutions start with clarity. I focus on understanding root causes and constraints before jumping to action—ensuring we fix what matters most.

Make Clarity a Habit

Confusion kills progress. I turn complex challenges into clear, intuitive solutions that support usability and business alignment in every decision.

Build for Excellence

Perfection is a moving target—excellence is repeatable. I focus on high standards and strong processes that consistently deliver top-tier work.

Think Strategically, Design Early

Design is more than aesthetics—it’s a strategic tool. I apply it early to shape direction, uncover opportunities, and partner effectively across disciplines.

Drive with Vision

Leadership means setting direction, not just managing tasks. I chart bold but attainable goals that align team efforts with real user needs and tangible business outcomes.

Share Early, Grow Fast

Ideas thrive on feedback. I promote open collaboration and early input across teams to unlock innovation beyond silos or hierarchy.

Empower with Ownership

Accountability fuels growth. I foster autonomy backed by responsibility, creating space for leaders to emerge and drive impact confidently.

Collaborate Without Borders

True innovation is cross-functional. I unite design, tech, and business to remove barriers and deliver cohesive, high-impact outcomes.

Learn to Lead 

Curiosity is a leadership strength. I champion experimentation and iteration, creating a culture where continuous learning fuels breakthrough ideas.

90% of problem solving is understanding the problem

Leor Wolins

Let's Bring Your Vision to Life

Contact us today for a personalized consultation or to receive a tailored quote.

VALUED PARTNERSHIPS

Building Lasting Relationships Through Exceptional Service, Ensuring 100% Client Satisfaction

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UBS

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GENERAL ELECTRIC

LET'S TALK

If you are seeking a User Experience Design Director who can harmonize design, strategy, and leadership, I invite you to connect. Together, we can embark on a journey of design excellence, redefining user experiences and setting new standards of innovation.

Together, let's manifest extraordinarily designed products!

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